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CALP consultancy

Search Engine Optimisation (SEO) Consultancy: Terms of Reference

The CALP Network is in search of a consultant to further improve its work on SEO.

Deadline: 26 January 2022

Contract type: Consultancy


CALP is looking to further improve its online visibility in 2022.

We are searching for consultants who can help us to:

  • Review SEO performance and progress in 2021, establish priority actions for 2022, support delivery on these priority actions.
  • Support SEO improvements to the Arabic, French and Spanish versions of CALP’s website.
  • Provide recommendations and staff training related to on-page and in CMS improvements.
  • Support CALP to (a) identify a framework for measuring its online success and (b) set up Google Data Studio Dashboard. 
  • Maximise the SEO impact of CALP’s future ‘online cash hub’ by supporting its planning and creation.

We would like to invite prospective consultants to read the attached ToR and submit proposals before January 26 2022.